Why it worked
The video taps into a common beauty struggle: achieving celebrity makeup looks on different skin types. The relatable "before" struggle and the aspirational "after" transformation, combined with a popular celebrity reference, likely drove engagement.
Summary
The creator attempts to recreate Zendaya's "Odyssey" makeup look, but expresses frustration that it only seems to work on clear skin. The video transitions to show the creator with the completed look, implying they achieved it despite their initial concerns.
Structure
- 1Creator expresses doubt about the makeup look working on their skin
- 2Creator applies the makeup
- 3Creator shows the final makeup look
Product placement
Zendaya's Odyssey Makeup ACTS - it is the makeup look being demonstrated and critiqued. Removing it would change what happens in the video. Zendaya APPEARS - her image is used as a reference for the makeup look. Removing it would change what happens in the video.
On-screen text