Why it worked
The video likely resonated due to its relatable humor about trusting less experienced service providers, tapping into common anxieties and experiences with online service discovery.
Summary
The video shows a photographer setting up for a photoshoot with a graduate. The on-screen text humorously suggests that trusting a photographer with a small following might lead to less-than-ideal results, implying the photographer's skills are questionable.
Structure
- 1Photographer sets up lighting equipment.
- 2Graduate sits on a bench, looking somewhat unimpressed.
- 3Shots of the graduate in different poses and locations.
- 4On-screen text implies a humorous critique of the photographer's follower count.
Call to action
use the link in bio to book!
On-screen text
When you trusted
the photographer
with less than 300
follower