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8.1Talking HeadOther hookLifestyle
Hook
Thursday's Vlog
@cozywfh.life
7.3K followers · usually 2.4K views a post
Views
19.0K
Likes
554
Comments
58
Shares
22
Promoted product
Rubic Erasable Pen
Why it worked
The video appeals to a relatable "day in the life" format, showcasing aesthetically pleasing desk setups and common WFH activities. The use of trending sounds and text overlays makes it engaging and shareable.
Summary
This video shows a day in the life of someone working from home, starting with making coffee, checking emails, and working on pending tasks. It also includes snack time with a cookie and a Pepsi, and ends with a countdown to the weekend.
Structure
- 1Morning routine and work setup
- 2Working on emails and tasks
- 3Snack time with a cookie and drink
- 4Continuing work
- 5End of day reflection
Product placement
iiGEN US: ACTS - sends pens to creator. Removing it would change the context of the gift.
Pepsi: ACTS - creator opens and drinks it. Removing it would change the content of the snack time.
iiGEN: APPEARS - brand name on the pen packaging. Removing it would not change what happens in the video, but would remove context for the gift.
Rubic Erasable Pen: ACTS - creator uses it to write on sticky notes. Removing it would change the content of the video.
Original caption
Just trying to make it to tomorrow 🥴 On the bright side… can we ever have to many pens? I don’t think so 😂 Thank you @iiGEN US for sending these over and making my collection grow ❤️ #wfhlife #homeoffice #remotejobs #keyboard #desksetup
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