INVESTMENT BANKS

@chase_enloe

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Wall Street Alphaseen in 14 videos →wallstalpha.com ↗

Why it worked

The video leverages a popular tier list format to present information about a high-interest topic (investment banking interviews), making it easily digestible and shareable. The creator's personal anecdotes and direct ranking provide a clear, opinionated perspective that resonates with the target audience.

Summary

The video ranks investment banks by interview difficulty, placing Evercore, CenterView Partners, PJT, Moelis & Company, and Greenhill in the S tier. Perella Weinberg Partners is in the A tier, JPMorgan Chase & Co. is in the B tier, and Guggenheim, Goldman Sachs, and Morgan Stanley are in the C tier. The creator implies that the S tier banks are the most difficult to interview with.

Structure

1Introduction of ranking criteria
2S Tier banks
3A Tier banks
4B Tier banks
5C Tier banks
6

Original caption

IB interview difficulty: RANKED #wallstreet #investmentbanking #financecareers #finance #college

More from @chase_enloe

Their other posts in the index, biggest breakout first.

Call to action

Product placement

Evercore: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. CenterView Partners: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. PJT: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Moelis & Company: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Greenhill: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Perella Weinberg Partners: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. JPMorgan Chase & Co.: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Guggenheim: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Goldman Sachs: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Morgan Stanley: ACTS - appears on screen as an investment bank ranked by interview difficulty. Removing it would change the visual information presented. Wallstalpha.com: ACTS - appears as the destination of the bio link and is implied to be the product being promoted. Removing it would change the call to action and the destination.

Call to action

DM "FINANCE" for info

On-screen text

INVESTMENT BANKS Investment Banks RANKED: Interview Difficulty RANKED BY HOW DIFFICULT THE INTERVIEW PROCESS IS S Evercore CENTERVIEW PARTNERS PJT Moelis & Company Greenhill A Perella Weinberg Partners B JPMORGAN CHASE & CO. C GUGGENHEIM Goldman Sachs Morgan Stanley

Transcript

Investment Banks RANKED: Interview Difficulty RANKED BY HOW DIFFICULT THE INTERVIEW PROCESS IS S Evercore CenterView, PJ T, Moelis & Company Greenhill, one, They throw raw numbers at you and back into the accounting answers live. My friends who walked out of Moelis fine, called Evercore tier miserable. A tier, Weinberg, these nicer B tier, JPM because it feels more technical than Goldman and MS, and those guys never smile. C tier. Guggenheim, Goldman Sachs, Morgan Stanley a behavioral dining matter here. Guggenheim because but questions guide like and financial