Loading video…
All breakouts
33.0Talking HeadDirect Question hookHealth
Hook
Be honest... did you do your Gua Sha this morning? 🥺✨
@lotus_rusa
8.1K followers · usually 3.3K views a post
Views
106.1K
Likes
2.2K
Comments
20
Shares
95
Promoted product
Gua Sha tool
Why it worked
The video taps into a popular self-care trend (Gua Sha) and uses a relatable, conversational hook to engage viewers. The visual demonstration of the routine, combined with the creator's direct question, encourages participation and sharing.
Summary
The video shows a person performing a Gua Sha facial massage routine. The creator asks viewers if they also performed their Gua Sha routine that morning.
Structure
- 1Preparing Gua Sha tool
- 2Applying oil
- 3Performing Gua Sha on face and neck
- 4Performing Gua Sha on chest and shoulders
- 5Performing Gua Sha on face and temples
- 6Concluding the routine
Product placement
Gua Sha tool (appears and is used to perform facial massage, its use is demonstrated, removing it would change the video).
On-screen text
Be honest... did you do your Gua Sha this morning? 🥺✨
Original caption
A few quiet minutes of Gua Sha before the day begins. ☀️🤍 #guasha #moring #skincare #guasharoutine #SelfCare
More from @lotus_rusa
More breakout videos from this creator.
