Why it worked
The video effectively demonstrates the product's efficacy in removing stubborn lip product stains, creating a relatable "before and after" scenario that encourages viewers to try it themselves.
Summary
The video shows a person's lips being cleaned with micellar water to remove lip product. The creator highlights that the stain from the LipGlow MK SKIN product is effectively removed.
Structure
- 1Applying micellar water to lips
- 2Showing the micellar water bottle
- 3Highlighting the lip stain
- 4Demonstrating the removal of the stain
- 5Call to action to try and buy
Product placement
MK SKIN (brand): ACTS - the brand of the micellar water and lip product being used. Removing it would change what happens in the video.
Kombucha MicellarWater MK SKIN (product): ACTS - this is the micellar water used to remove lip product. Removing it would change what happens in the video.
LipGlow MK SKIN (product): ACTS - this is the lip product that leaves a stain. Removing it would change what happens in the video.