Brain Squishy

The video likely worked because it tapped into the popular trend of ASMR and satisfying sensory content, showcasing a visually appealing and tactile product in a simple, direct way.

The video shows a person unboxing a pink, brain-shaped squishy toy called "SoftMart Brain". The person takes the toy out of its packaging and squeezes it to demonstrate its texture.

SoftMart Brain: It is a squishy toy shaped like a brain. It is scented. It is for ages 6+. It is 100% scented. It is soft and squishy fun. It ACTS because the video shows it being taken out of its packaging and squeezed. Removing it would change what happens in the video.