Your birthday month is what you have to chew on:

@clearpressure

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SoundTikTok sound · original sound - clearpressure

Why it worked

The video likely worked due to its highly visual and absurd premise, tapping into the popular 'your month is X' trend with a unique and slightly disturbing twist. The unexpected and often unappetizing items paired with the satisfying chewing action created a compelling and shareable piece of content.

Summary

This video humorously depicts what each month's birthday person would hypothetically chew on, using a dental model to simulate biting into various objects. Each month is paired with a different item, ranging from a sheet of glass and Chick-fil-a sauce to a light bulb and a clump of dirt.

Structure

1Introduction of the concept: birthday month determines what you chew on.
2Demonstration of January: chewing on a sheet of glass.
3Demonstration of February: chewing on Chick-fil-a sauce.
4Demonstration of March: chewing on wet floral foam.
5Demonstration of April: chewing on a light bulb.
6Demonstration of May: chewing on a decorative squash.
7Demonstration of June: chewing on a squishy dino toy.
8Demonstration of July: chewing on a water-growing animal toy.

Original caption

Some months got off pretty easy 🤷 #satisfying #yourmonth #bite #clearpressure

More from @clearpressure

Product placement

Chick-fil-a Sauce: ACTS - used to demonstrate what someone with a February birthday would chew on. Removing it would change the video.

On-screen text

Your birthday month is what you have to chew on: January Sheet of glass February Chick-fil-a Sauce March Wet floral foam April Light bulb May Decorative Squash June Squishy Dino July Water growing animal August A bunch of sticks September A boiled potato October Slightly moldy Asian cucumber November Chips December Clump of dirt/grass