Peri & Menopause Queens

@womenover40club

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Why it worked

The video taps into a relatable and often humorous aspect of perimenopause, using a strong, attention-grabbing quote and a validating tone to connect with viewers experiencing similar life stages.

Summary

The video features a woman discussing perimenopause and the "I don't give a shit" energy that can come with it. She shares a quote from another nurse and expresses that it's validating to hear. The video encourages viewers to share their own experiences.

Structure

1Introduction of "Peri & Menopause Queens"
2Quote about perimenopause and "I don't give a shit" energy
3Personal validation of the quote
4Question to the audience about entering this "era"
5Call to action to follow for support and laughs

Call to action

Follow me your midlife nurse and bestie and let’s get back to feeling like ourselves again together and have a few laughs along the way.

On-screen text

Peri & Menopause Queens I Overheard another nurse say "perimenopause is when your people pleasing hormones walk out the door and get replaced with I don't give a 💩 energy." And honestly that's the most validating thing I've heard all day. 🤯 Have you entered your I don't give a 💩 era yet?

Original caption

Ah, perimenopause, when our hormones decide to exit and we're left with the glorious 'I don’t give a 💩' mindset! 🤷‍♀️ There’s a liberating energy here, ladies! Let's be real, being a menopausal queen means living life loud and proud! Share your best unfiltered moment! 👇🤪 ✅ Follow me your midlife nurse and bestie and let’s get back to feeling like ourselves again together and have a few laughs along the way. 🤗 #perimenopausesupport #perimenopausehealth #womensupportingotherwomen #genxwomen #womenempowerment