HONESTLY,

@takitosconsabor

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SoundTikTok sound · original sound - takitosconsabor

Promoted product

Takitos Con Sabor

Viral quesabirria tacos, carne asada, birria ramen & more — made from scratch every evening. Eagle Pass (830) 513-3461 · San Antonio (210) 800-4769.

5 videos

Why it worked

The creator openly admits to a past failure (long wait times) and frames it as a solvable problem, which builds trust. They then pivot to a hiring call-to-action, leveraging the demand for their popular food truck to find staff.

Summary

The owner of Takitos Con Sabor, a food truck, apologizes for long wait times on a previous Friday, explaining it was due to understaffing. He announces they are hiring and encourages interested individuals to reach out via Instagram, emphasizing good pay and a commitment to customer satisfaction.

Structure

1Apology for wait times
2Explanation of understaffing issue
3Announcement of hiring
4Call to action for job applicants

Original caption

Im sorry #sanantoniotx

More from @takitosconsabor

Product placement

Takitos Con Sabor (food truck): ACTS - it is the business being discussed and operated, visible as the location and source of food. Removing it would change the video. Adidas (apparel): APPEARS - logo on shirt, does not affect video content.

Call to action

If you're looking for a job, let me know on Instagram. If you are in the kitchen, we will hire you and we're paying really good. Also, if you ever have a bad experience, DMs are open, and we always wanna make it right.

On-screen text

HONESTLY, ANTONIO, MESSED WE-- HONESTLY, WE WERE 30 MINUTES. ANTONIO. GREAT FAIL ON THAT TIME. THREE YEARS AGO, IT'S A GOOD PROBLEM I'LL BE HONEST SO LIKE ONCE YOU MINUTES FOR SOMETHING, IT DOESN'T MATTER NOT. I'M I'M SORRY HOPE WE CAN MAKE IT UP. IF YOU WAITED 30 MINUTES YESTERDAY, WASN'T IT; SEND ME A MESSAGE. MAKE WE'LL JUST VALIDATE YOUR RECEIPT, AND I WANNA MAKE IT RIGHT. ALSO, SINCE IS SATURDAY, AS WE SPEAK, THERE'S TAKERS DRIVING TO ANTONIO, COMING FROM THE EAGLE PASS LOCATION TO HELP ME OUT. AND HONESTLY, THAT WE MADE WAS THAT WE DIDN'T HAVE ENOUGH PEOPLE. AND THIS PAST HIRED PEOPLE. OUT OF THOSE 10 PEOPLE, ONLY TWO SO IF YOU'RE JOB, LET ME KNOW ON INSTAGRAM THAT IF YOU ARE IN THE KITCHEN, HIRE PAYING REALLY GOOD. OYE, QUE ME ESTÁ PREGUNTANDO QUE DÓNDE ME CORTÉ EL PELO, CON MI COMPA GAME POTRANCO AHÍ PA' QUE LE ¡CHAO! ¡CHAO! IF YOU EVER HAVE A EXPERIENCE, ARE OPEN, AND WE ALWAYS WANNA MAKE IT RIGHT. SUPPORT. SO ESPERO QUE NOS PUEDAN PERDONAR, ANTONIO. WE'RE ON 107

Transcript

Honestly, Antonio, messed up. We... Honestly, our wait times were 30 minutes. Thank you, San Antonio. It was a great Friday. We really did fail on that time. We had this problem three years ago, it's a good problem. I'll be honest. So like, once you've been minutes for something, it doesn't matter if it's good or not. You already tried like, I'm sorry. I'm sorry. Hope we can make it up. If you waited 30 minutes yesterday, Friday, and you feel like wasn't it? Send me a message. Make... We'll just validate your receipt, and I wanna make it right. Also, since is Saturday, right now as we speak, there's Takers driving to Antonio, coming from the Eagle Pass location to help me out. And honestly, that we made was that we didn't have enough people. And this past hired people. Out of those 10 people, only two showed up. So if you're job, let me know on Instagram that if you are in the kitchen, we will hire you and we're paying really good. Oye, que me está preguntando que dónde me corté el pelo, con mi compa Game Potranco, ahí pa' que le caiga el compa. Chao! Chao! Also, if you ever have a experience, are open, and we always wanna make it right. Support. So espero que nos puedan perdonar, Antonio. We're on 107.