Why it worked
The video leverages the star power of Zendaya and Tom Holland attending a high-profile event to draw attention, while subtly integrating a promotion for the creator's own app, Miu AI.
Product placement
Miu AI app (ACTS): The creator states they personally use this app to create aesthetic content. Removing it would change how the creator makes their content. Miu AI app (APPEARS): The creator's bio link leads to the App Store page for Miu AI. Removing it would remove the direct link to download the app.