Stop pouring oil down the drain

This video likely performed well due to its practical and relatable "hack" format, addressing a common household problem with a simple, visual solution. The use of trending hashtags like #kitchenhack and #cleantok also contributed to its reach.

The video demonstrates a kitchen hack for disposing of cooking oil. It shows a person lining a sink with plastic wrap, pouring used cooking oil onto the plastic wrap, and then gathering the plastic wrap to dispose of the oil in the trash instead of down the drain.