Promoted product
Kroger grocery haul
Why it worked
The video leverages the popular 'extreme couponing' trend, showcasing a significant saving on a large grocery haul. This visual demonstration of value and savings is highly shareable and relatable to a broad audience interested in saving money.
Summary
The creator shows a haul of groceries purchased from Kroger, highlighting how they spent over $100 but paid less than $10 due to coupons and savings. They then ask for suggestions on how to teach couponing classes.
Structure
- 1Showcases grocery bags and receipt breakdown
- 2Presents individual items purchased (Lysol, Lunchables, Tide, etc.)
- 3Highlights specific items like Dove deodorant and Colgate products
- 4Reveals the total cost and expresses surprise
- 5Asks for audience input on teaching couponing classes
Product placement
Kroger: grocery store where items were purchased. Appears to be a watermark or logo on the bags, and its savings are listed. Removing it would not change what happens in the video.
Lysol: disinfecting wipes. The creator holds up two canisters and states they are Lysol wipes. Removing them would change what happens in the video.
Lunchables: Ham & American cheese snack packs. The creator holds up multiple packages and describes them. Removing them would change what happens in the video.
Tide Pods: laundry detergent pods. The creator holds up a large container and describes it. Removing it would change what happens in the video.
Wala Skillet Meals: Cheesy Chicken flavor. The creator holds up two bags and describes them. Removing them would change what happens in the video.
Gushers: fruit flavored snacks. The creator holds up two boxes and describes them. Removing them would change what happens in the video.
Motts: Assorted Fruit fruit flavored snacks. The creator holds up two boxes and describes them. Removing them would change what happens in the video.
Air Wick: Essential Oils spray & freshener refills. The creator holds up two packages and describes them. Removing them would change what happens in the video.
Dove: Shea Butter beauty bar. The creator holds up a 4-pack and describes it. Removing it would change what happens in the video.
Dove Clinical Care: deodorant. The creator holds up a box and describes it. Removing it would change what happens in the video.
Colgate: Optic White toothbrush. The creator holds up a package and describes it. Removing it would change what happens in the video.
Colgate: Optic White toothpaste. The creator holds up a box and describes it. Removing it would change what happens in the video.
Tylenol: Extra Strength pain relief tablets. The creator holds up a small box and describes it. Removing it would change what happens in the video.