Why it worked
The video uses a popular skincare routine format with a focus on product application, which is visually appealing and relatable to viewers interested in beauty and self-care. The use of relevant hashtags also increases its discoverability.
Summary
The creator applies a skincare product to their face, seemingly as part of a spa routine. The video showcases the application process and implies a positive experience with the product.
Structure
- 1Introduction with skincare products
- 2Applying product to face
- 3Massaging product into skin
- 4Showing the product tube
- 5Continuing application
Product placement
LumiCollagenSpa (spa service, ACTS - its services are applied to the creator's face, removing it would change what happens in the video)