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131Text-HeavyWarning hookEcommerce
Hook
before u spend £150 on ur holiday outfits...
@y2kwholesale
74.8K followers · usually 3.2K views a post
Views
407.4K
Likes
656
Comments
7
Shares
163
Promoted product
Y2K WHOLESALEhttps://linktr.ee/y2kwholesale ↗
Why it worked
The video effectively uses a 'cost comparison' hook, showing viewers how they can save money by shopping at the advertised thrift sale. The clear pricing and visual appeal of the outfits make the value proposition compelling.
Summary
This video promotes a vintage clothing warehouse sale called 'The Big Thrift' by Y2K WHOLESALE. It highlights affordable outfits, showing individual items and a complete outfit for £36, emphasizing that most items are £12 and everything is under £20. The sale runs from July 31st to August 2nd, with free tickets available via the bio link.
Structure
- 1Introduction to holiday outfit costs
- 2Showcasing affordable individual items
- 3Demonstrating a complete outfit for £36
- 4Highlighting the warehouse's low prices
- 5Announcing restocking and sale dates
- 6Call to action for free tickets
Product placement
Y2K WHOLESALE (ACTS - it is the name of the store/event being promoted, and the video shows clothes from it and advertises its sale. Removing it would change what happens in the video)
TheBigThrift (APPEARS - it is a name for the event, but not the primary entity being promoted. Removing it would not change what happens in the video)
Original caption
see u at the big thrift? 📍y2kwholesale, east london 📆 fri 31 jul - sun 2 aug (THIS WEEKEND!) 🎟️ free tickets via the link in our bio got any qs? drop them below!! ↓ see u girlies x
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