current obsessions in my shower 💦

@kristynhoffman96

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Selling · Other Product

Kiehl's Cereal Milk Frozen Swirl Oil-to-Foam Body Cleanser

Why it worked

The video taps into the popular 'what's in my shower' trend by showcasing desirable, aesthetically pleasing products with appealing scents and benefits. The creator's enthusiastic and descriptive review style, combined with the relatable desire for good-smelling and effective hair and body care, likely resonated with viewers.

Summary

The creator shares her current favorite shower products, including a Kiehl's body cleanser, Briogeo shampoo and conditioner, and L'Oréal Elvive shampoo and conditioner. She highlights their scents and benefits, particularly focusing on how they contribute to her hair's volume and silkiness.

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Original caption

my shower routine is eating… quite literally @Kiehl's Since 1851 cereal milk frozen swirl oil-to-foam body cleanser @Briogeo don’t despair, repair shampoo + conditioner “vanilla cake” @loréal paris usa elvive collagen peptide lift shampoo + conditioner #showerroutine #whatsinmyshower #shower #showertok #bodycareroutine