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The Keote Keychain Totehttps://shopkeote.com/products/the-k-e-o-t-e-burgundy ↗
5.9Talking HeadPOV / Skit hook
Hook
when you don't know what to do with your wet swimsuit & towel
@shopkeote
15.8K followers · usually 935 views a post
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Why it worked
The video cleverly demonstrates a practical and stylish solution to a common problem (carrying wet swimwear), making the product's utility clear through a surprising transformation.
Summary
The video shows a person on a boat struggling with a wet swimsuit and towel. They then reveal a bag charm that unfolds into a water-resistant tote bag, which they use to store the wet items.
Structure
- 1Struggling with wet swimsuit and towel on a boat
- 2Revealing the bag charm
- 3Unfolding the charm into a tote bag
- 4Storing the wet items in the tote
Product placement
A bag charm is shown, which then unfolds into a water-resistant tote bag to carry wet items.
On-screen text
when you don't know what to do with your wet swimsuit & towel
but your chic little bag charm turns into a water resistant tote to carry it for you ✨
Original caption
might be our fav use case yet 🌊 #bagcharm #lakelife #onthewater #summerlooks #accessories
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