CHANEL SHOES DROP

@paststudies

20.3K followers · usually 2.8K views a post

Views

49.6K

Likes

2.8K

Comments

42

Shares

214

SoundTikTok sound · original sound - paststudies

Promoted product

Chanel shoes

Past Studies is a Chicago vintage store specializing in vintage designer clothing, denim, handbags, and accessories for the modern wardrobe.

3 videos2 creators

Why it worked

The video leverages the strong brand recognition and desirability of Chanel shoes, combined with a clear announcement of a limited "drop" date, creating urgency and excitement for potential buyers. The visual showcase of diverse styles appeals to a broad audience interested in luxury fashion.

Summary

The creator announces a drop of 20 pairs of Chanel shoes available online and in-store on Friday, July 31st. The video then showcases several pairs of these luxury shoes, including flats, sandals, and flip-flops, highlighting their designs and materials.

Structure

1Announcement of Chanel shoe drop
2Showcasing white and black flats
3Showcasing black perforated and all-black leather flats
4

Original caption

CHANEL SHOES DROP PART 2. THIS FRIDAY JULY 31. ONLINE AND IN STORE. SEE YOU. #vintagedesigner #summervintage #chicagovintageshopping #vintagechanel

More from @paststudies

Product placement

Chanel: acts - the video showcases and describes various pairs of Chanel shoes, which are the central subject of the content. Removing these would fundamentally change the video's purpose and content. The brand name 'Chanel' appears on the shoes themselves.

On-screen text

CHANEL SHOES DROP 20 PAIRS FRIDAY JULY 31

Transcript

We're dropping 20 pairs of Chanel shoes online and in store this Friday, July 31st. I'm going to show them to you. My favorite white and black all other flats. Black perforated leather flats. Two pairs of all black leather flats. These ones have a patent toe and all matte. These ones have a patent toe and all matte. These sequin little scrunch flats with a nude leather toe. So cute. Two pairs of black jelly camellia flip flops. Silver jelly camellia sandals. Orange toe ring sandals. These are insane with the little logo. Come back for part two. I'm going to show them to you.