TODAY WE'RE AT You won't believe these 7 back-to-school finds at FIVE BELOW

@fivebelow

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SoundTikTok sound · original sound - fivebelow

Promoted product

Five Below

Five Below is a store that sells a variety of affordable items, including seasonal apparel, accessories, beauty products, and home decor.

29 videos12 creators

Why it worked

The video leverages the popular 'haul' format, showcasing affordable and trendy items from a well-known discount retailer, Five Below. The creator's focus on back-to-school shopping and Halloween items taps into timely consumer interests, while the quick cuts and visual appeal of the products keep viewers engaged.

Summary

The creator visits a Five Below store to find seven back-to-school items for their sister. They showcase various products including squishies, a calendar, a Fuggler notebook, swim goggles, candy, a pink skeleton decoration, and Sharpie highlighters, all of which are placed into a shopping basket.

Structure

1Introduction to Five Below haul
2Selecting squishies and candy
3Finding a locker calendar
4

Original caption

seven Five Below essentials for the newest seventh grader ✨ How did @litascutetiktok do?! #FiveBelow #FiveBelowFinds #BackToSchool

More from @fivebelow

Product placement

Five Below (store): APPEARS - a store where the video takes place. Removing it would change what happens in the video. Sugar Swap Cube (toy/candy): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Blue Gumdrop (candy): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Aquasude Kids Swim Goggles (toy/accessory): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Fuggler Notebook (toy/stationery): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Peelerz Orange Gummy Candy (candy): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Pink Skeleton (decoration): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video. Sharpie Highlighters (stationery): ACTS - a product that is shown and placed in a basket. Removing it would change what happens in the video.

On-screen text

TODAY WE'RE AT You won't believe these 7 back-to-school finds at FIVE BELOW TODAY WE'RE AT You won't believe these 7 back-to-school finds at FIVE BELOW MY SISTER SEVEN You won't believe these 7 back-to-school finds at FIVE BELOW CAUSE SHE'S GOING You won't believe these 7 back-to-school finds at FIVE BELOW GRADE You won't believe these 7 back-to-school finds at FIVE BELOW SOME SQUISHIES, SHE PICKED OUT THIS YELLOW SUGAR SWAP CUBE AND A BLUE GUMDROP NEXT SHE WAS BACK TO SCHOOL AND SHE ENDED THIS CALENDAR FOR HER LOCKER WHILE SHE WAS SHE WANTED, I ENDED UP CUTE LITTLE FUGGLER NOTEBOOK THE NEXT THING UP PICKING OUT, WERE SOME PURPLE SWIM GOGGLES AND THEN WE THE CANDY SECTION, GO TO FIVE BELOW WITHOUT CHECKING OUT THE CANDY GETTING SOME ORANGE PEELERZ PEELERZ ORANGE GUMMY CANDY PEELERS, GUMMIES THEN FROM THEIR LITTLE HALLOWEEN SECTION, SHE REALLY WANTED THIS PINK SKELETON AND THE FINAL THING THAT SHE GOT WAS SOME SHARPIE HIGHLIGHTERS

Transcript

Today we're at Five Below. I'm gonna get my sister seven things cause she's going into seventh grade. Starting off with some squishies. She picked out this yellow Sugar Swap cube and a blue gumdrop. Next she was looking around the back to school section and she ended up picking out this calendar for her locker. While she was deciding what else she wanted, I ended up finding this really cute little Fuggler notebook. The next thing that she ended up picking out were some purple swim goggles. And then we headed over to the candy section, cause you can't go to Five Below without checking out the candy. Getting some orange Peelers, gummies. Then from their little Halloween section, she really wanted this pink skeleton. And the final thing that she got was some Sharpie highlighters.