POV: you get kidnapped but you're a business owner

@theprincessfbc

12.5K followers · usually 26.8K views a post

Views

125.7K

Likes

1.1K

Comments

5

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23

SoundTikTok sound · original sound - theprincessfbc

Promoted product

Fable Beauty

Discover Fable Beauty's enchanting range of fantasy-inspired beauty products, crafted to empower your personal story. Explore our unique, high-quality makeup and skincare infused with captivating scents and rich, natural ingredients. Experience beauty with a magical touch, designed where Every Beauty Has A Story®

8 videos

Why it worked

The video uses a humorous and relatable scenario for business owners (being overwhelmed and needing help) combined with a trending "kidnapped" trope to create engaging content. The creator subtly integrates her business, Fable Beauty, by mentioning orders and payroll, making it a native promotion.

Summary

A business owner, pretending to be kidnapped, calls her employee to handle urgent business tasks like fulfilling an influencer order and running payroll. She humorously asks if they can wait until after the next launch and suggests going live to get orders to pay her ransom.

Structure

1Creator pretends to be kidnapped
2Asks employee to handle influencer order and payroll
3Requests delay until after next launch

Original caption

Can someone please step in for me till I get back from being kidnapped #businessowner #FableBeauty #SmallBusiness #Entrepreneur #beauty

More from @theprincessfbc

Product placement

Fable Beauty (ACTS - mentioned as a business the creator owns and is preparing for, removing it would change the context of her business responsibilities; Fable Beard Co (APPEARS - mentioned in creator bio, does not affect video content); Inc. 5000 (APPEARS - mentioned in creator bio, does not affect video content); coffee (APPEARS - mentioned in creator bio, does not affect video content))

Call to action

Can someone please step in for me till I get back from being kidnapped

On-screen text

POV: you get kidnapped but you're a business owner

Transcript

Hey, I'm not gonna be around today, so can you please make sure that the order for that one influencer goes out and that you can help me run payroll because I'm probably not gonna be there to do it and if you can't do it, no one's gonna get a paycheck, so please. Thank you. Hey, this is pretty inconvenient timing. Would you mind waiting until after our next launch because there's a lot to do and it would be really great. Can we go live right now and see how many orders we can get for someone to pay my ransom so I can go home? Hey, we're really gearing up for like the busy season. So if you want to combine next Tuesday and work for a few hours, it's gonna be better than this. Can we go live right now and see how many orders we can get for someone to pay my ransom so I can go home?