Why it worked
The humor of the joke, combined with the unexpected appearance of a prominent political figure, likely contributed to its engagement.
Summary
This is a screenshot of a WhatsApp chat conversation. Jake tells a joke about scientists and atoms, which is met with laughter. Ursula von der Leyen then joins the group and also laughs.
Structure
- 1Joke setup
- 2Joke punchline
- 3Reaction and join
- 4Final reaction
On-screen text
All messages are not end-to-end encrypted.
Today
Jake 4915123456789
Why don't scientists trust
atoms?
14:05
Why? 14:05 ✓
Jake 4915123456789
Because they make up
everything!
14:06
HAHA! 14:06 ✓
Ursula von der Leyen has joined the group.
Ursula von der Leyen
HHAHA!
14:07