the setup:

The video likely performed well due to its visually appealing and aesthetically pleasing setup, which is common in beauty content. The use of water beads and rose buds creates an attractive visual that is engaging for viewers interested in beauty products and content creation.

The video demonstrates a creative setup for a beauty product, likely a skincare essence, by placing a bottle of 'Coco's Butter Hibiscus, Rose & Witch Hazel Essence' within a glass vase filled with water beads and rose buds. The final shot showcases the product submerged in water, creating an aesthetically pleasing visual effect.