Why it worked
The video showcases a relatable and aspirational self-care routine, appealing to viewers interested in grooming and wellness. The use of multiple popular products and the creator's aesthetic likely contributed to its engagement.
Summary
The video shows a man going through his daily self-care routine, including showering, brushing his teeth, shaving, applying a face mask, and moisturizing. He uses various skincare and grooming products throughout the process.
Structure
- 1Showering and body care
- 2Oral hygiene
- 3Beard grooming
- 4Face mask application and removal
- 5Face and body moisturizing
- 6Foot care
- 7Fragrance application
Product placement
Burt's Bees Detoxifying Biocellulose Gel Mask with Charcoal and Green Tea ACTS - it is applied to the face for skincare. Removing it would change what happens in the video.
Elemis Superfood Facial Oil Hydrating Face Gel ACTS - it is applied to the face for skincare. Removing it would change what happens in the video.
Cantu Protective Styles Hair Freshener with Deodorizers ACTS - it is sprayed onto hair. Removing it would change what happens in the video.
CeraVe Daily Moisturizing Lotion ACTS - it is applied to the skin for moisturizing. Removing it would change what happens in the video.
Palmer's Cocoa Butter Formula Moisturizes Softens Body Oil ACTS - it is applied to the skin for moisturizing. Removing it would change what happens in the video.
Ex Nihilo Paris Fleur Narcotique Extract de Parfum ACTS - it is sprayed onto the body as fragrance. Removing it would change what happens in the video.
CVS Health Dry Skin Therapy Foot Cream ACTS - it is applied to the feet for moisturizing. Removing it would change what happens in the video.