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@startuppakistanofficial

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Prime Minister's Youth Programme www.pmyp.gov.pk/ ↗

Why it worked

The video effectively targets a specific demographic (youth aged 15-29) with a clear opportunity and a defined deadline, creating a sense of urgency. It also provides direct calls to action with accessible application channels.

Summary

This video announces the opening of applications for the 4th batch of the Prime Minister's National Youth Council (NYC), a 2-year program for Pakistani youth aged 15-29. It encourages eligible individuals to apply through the official website or a mobile app before the August 15, 2026 deadline.

Structure

1Introduction of age eligibility (15-29)
2Announcement of applications opening for PMYP's NYC
3Explanation of the 2-year program and youth representation role
4Details on applying from any province or overseas
5Call to action with website and app information
6Deadline reminder

Original caption

Don’t miss this chance. 😲 #DontMissThisChance #Opportunity #LimitedTime #ActNow #MustSee

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Product placement

Prime Minister's Youth Programme (PMYP): This is a government program that offers opportunities to the youth of Pakistan. It acts as a platform for youth development and policy-making. It appears on a building facade and is mentioned in the video. Removing it would change the context of the video. Prime Minister's National Youth Council (NYC): This is a council under the Prime Minister's Youth Programme. It appears on a building facade and is mentioned in the video. Removing it would change the context of the video.

Call to action

Apply on www.pmyp.gov.pk/ or Digital Youth Hub mobile app. Deadline 15 August, 2026.

On-screen text

Age Age 15-29 Age 15-29 2 Years Prog 2 Years Program You'll represent the youth of pakistan Federal & Provincial Level Youth Policies www.pmyp.gov.pk/ Deadline 15 August, 2026

Transcript

If your age is between 15 to 29 years, then don't miss this chance. Applications are now open for the 4th Batch of the Prime Minister's National Youth Council (NYC). Applications have been opened. This program is for 2 years, in which you'll represent the youth of Pakistan. Your play your role in: Federal & Provincial Level Youth Policies recommendations. You can play your role in recommendations. You can apply from any province of Pakistan. In fact, overseas Pakistanis can also apply. This is the website to apply: www.pmyp.gov.pk/. You can also go to Digital Youth Hub mobile app. 15 August is the last date to apply. So hurry up and don't forget to share this.