Why it worked
The video taps into nostalgia and appreciation for hip-hop music history by showcasing iconic sample flips. The use of visual and audio effects on the clips, combined with a clear chronological structure, makes it engaging and shareable for music enthusiasts.
Summary
This video showcases hip-hop sample flips from 2009 to 2011, featuring artists like Imogen Heap, Lil B, Smokey Robinson, Kanye West, Rick Ross, and A$AP Rocky. It highlights specific songs and producers, often with visual and audio effects applied to the sampled clips.
Product placement
Imogen Heap acts - she is a singer whose song "Just For Now" is sampled. Removing her name would not change what happens in the video.
Lil B acts - he is a rapper whose song "I'm God" is sampled. Removing his name would not change what happens in the video.
Clams Casino acts - he is a producer whose work on "I'm God" is highlighted. Removing his name would not change what happens in the video.
Smokey Robinson acts - he is a singer whose song "Will you love me tomorrow?" is sampled. Removing his name would not change what happens in the video.
Kanye West acts - he is a rapper whose song "Devil in a New Dress" is sampled. Removing his name would not change what happens in the video.
Rick Ross acts - he is a rapper whose song "Devil in a New Dress" is sampled. Removing his name would not change what happens in the video.
Bink! acts - he is a producer whose work on "Devil in a New Dress" is highlighted. Removing his name would not change what happens in the video.
Mike Dean acts - he is a producer whose work on "Devil in a New Dress" is highlighted. Removing his name would not change what happens in the video.
A$AP Rocky acts - he is a rapper whose song "Peso" is sampled. Removing his name would not change what happens in the video.
A$AP Ty Beats acts - he is a producer whose work on "Peso" is highlighted. Removing his name would not change what happens in the video.