Why it worked
The creator leveraged a popular trend of associating lifestyle aesthetics with birth months, creating a relatable and visually appealing series of posts. The use of diverse and aspirational imagery, combined with the inclusive theme, likely resonated with a broad audience, driving engagement and shares.
Summary
This is a slideshow of images presented in a grid format, with each slide featuring a different month of the year. The text overlay on each slide states "He's a gay man who was born in [Month]." The images vary widely, from surfing and cityscapes to food and nature scenes.