The video likely resonated with viewers due to its aesthetic appeal and the relatable theme of bullet journaling as a form of self-care or therapy. The use of a popular song also contributed to its engagement.
Summary
The video shows a person decorating a bullet journal with pink borders and stickers. They are drawing frames and adding small decorative elements like a house and a cat, while a song plays in the background.
Structure
1Drawing decorative borders in a bullet journal
2Adding stickers of a house and a cat
3Writing dates and days of the week
4Showing the completed weekly spread
Product placement
Mildliner (marker brand) - appears on screen and is used to draw. Removing it would change the video.
Happy Holidays (text) - appears on screen as part of a sticker. Removing it would not change the video.
On-screen text
108
109
Transcript
Hey there Delilah, what's it like in New York City? I'm a thousand miles away, but girl, tonight you look so pretty, yes you do. Times square can't shine as bright as you. I swear it's true. Hey there Delilah, don't you worry about the distance, I'm right there if you get lonely, give this song another listen, close your eyes, listen to my voice, it's my disguise. I'm by your side. Oh, it's what you do to me. Oh, it's what you do to me. Oh, it's what you do to me.