If you think you're exercising your dog enough,

@channelnewsasia

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127.2K

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6.4K

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Promoted product

Barker & Pooch

Why it worked

The video effectively highlights a common problem for dog owners (ensuring adequate exercise) and presents a unique, visually engaging solution. The focus on 'healthspan' rather than just lifespan resonates with pet owners who view their dogs as family members.

Summary

This video showcases Barker & Pooch, a dog gym and swim facility in Singapore that offers personalized exercise programs based on exercise science. The facility aims to help dogs maintain a longer, active life by compensating for the limitations of exercising in Singapore's urban environment.

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Transcript, structure and on-screen text

5 beats, a 174-word transcript and 57 lines of on-screen text — the parts you need to write your own version.

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Original caption

Is walking enough to keep your dog fit? At Barker & Pooch, healthy dogs follow personalised fitness programmes rooted in exercise science. Rather than rehabilitation, the studio focuses on preventative fitness, helping dogs build strength and mobility while making up for the limited variety of exercise many experience in Singapore's hot, urban environment.