Why it worked
The video is short, visually demonstrates a common household task, and uses a product that is relevant to the cleaning niche on TikTok. The use of a popular cleaning product and the creator's positive caption likely contributed to its reach.
Summary
The video shows a bottle of Zep Freshen Odor Eliminator and Cleaner being used to clean a toilet. The creator then places the bottle back in its holder.
Structure
- 1Show bottle of Zep
- 2Use Zep to clean toilet
- 3Place Zep back
Product placement
Zep Freshen Odor Eliminator & Cleaner ACTS - it is used to clean the toilet, and the result is implied to be a clean bathroom. Removing it would change what happens in the video.
On-screen text
zep
freshen
ODOR ELIMINATOR
& CLEANER
sparkling clean