T-Mobile is giving away this mobile hotspot

@yourthrifty.bff

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SoundTikTok sound · original sound - yourthrifty.bff

Promoted product

T-Mobile Project 10 Million

Why it worked

The video effectively leveraged a highly relevant and valuable offer for students (free internet and a hotspot), combined with a clear and simple call to action, making it highly shareable and engaging for the target audience.

Summary

T-Mobile is offering a free mobile hotspot and 200GB of data annually for five years to eligible K-12 students through their Project 10 Million initiative. The promotion aims to provide internet access for educational purposes with no associated fees.

Structure

1Introduction of free mobile hotspot and data for students
2Explanation of the offer: 200GB internet per year for 5 years, one hotspot per household
3Highlighting no fees or costs
4Mentioning the program name: Project 10 Million
5

Original caption

Main @Your Thrifty BFF 🔥 Pepper 📱🎒 T-Mobile Is Giving Away FREE Internet for Students 🔎 Find more deals on Pepper via bio link 🔗 Through Project 10 Million, @T-Mobile is helping eligible K–12 students get FREE internet and a FREE mobile hotspot to stay connected for school, homework, and more 📚🤯 #tmobile #schoolsupplies #freeinternet #backtoschool #freebies

More from @yourthrifty.bff

Product placement

T-Mobile (Acts): Provides a mobile hotspot and internet service. Removing it would change the video's subject. T-Mobile logo (Appears): Visible on the hotspot and website. Removing it would not change what happens in the video.

Call to action

comment "PROJECT"

On-screen text

FREE Mobile Hot Spot & Internet for Students comment "PROJECT"

Transcript

T-Mobile is giving away this mobile hotspot and 200GB of data to students K through 12 completely for free. Free 200GB of internet per year for 5 years. One free hotspot per household. No fees, costs, or annual re-certifications. That's an extra thousand hours a year of free browsing with no fees. It's called Project 10 Million. Search "T-Mobile" in the bio link for detail details