SKINCARE

@animateofficiall.id

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SoundTikTok sound · original sound - animateofficiall.id

Promoted product

Animate Skin Tint

Why it worked

The video effectively uses a soft-sell approach by visually presenting the product's benefits and features in an appealing way, catering to a specific audience with shades tailored to their skin tones. The combination of clear on-screen text and engaging visuals makes the product's value proposition easily understandable.

Summary

This video introduces the Animate Skin Tint, a 3-in-1 product that combines skincare, makeup, and sunscreen. It highlights the product's benefits, including its ability to even skin tone, care for the skin barrier, and protect from UV rays, and showcases its availability in four shades suitable for Indonesian skin tones.

Structure

1Introduction of skincare, makeup, and sunscreen categories
2Announcement of a single solution
3Introduction of Animate Upgrade+ Bright Serum Skin Tint
4Highlighting benefits: skin care, minimal oxidation, Niacinamide, SPF 30+ PA++++

Original caption

NEW! Animate Skin Tint is here. ✨ Bukan cuma skin tint, ini 3in1 Skin Upgrade yang bantu meratakan warna kulit, merawat skin barrier, dan melindungi kulit dari sinar UV. Hadir dalam 4 shades yang dibuat untuk skintone wanita Indonesia. Shade mana yang paling Matelovers pengen? 😌🥰 #AnimateSkinTint #Animate3in1SkinUpgrade #Animateskincare #skintint

More from @animateofficiall.id

Product placement

Animate Skin Tint (ACTS - it is a makeup product that is applied to the skin, provides coverage, and has skincare benefits; removing it would change the video's focus) Animate Upgrade+ (ACTS - it is the name of the product line, and is shown as the result of using the skin tint; removing it would change the video's focus) Animate Official (APPEARS - it is the creator's handle, and removing it would not change what happens in the video) Yunna Mercier (APPEARS - it is part of the brand name on the product, and removing it would not change what happens in the video) Niacinamide (ACTS - it is an ingredient in the product, and is highlighted for its benefits; removing it would change the video's focus) SPF 30 PA++++ (ACTS - it is a feature of the product, providing sun protection; removing it would change the video's focus)

Call to action

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On-screen text

SKINCARE MAKEUP SUNSCREEN SPF 30 Semua yang kamu butuhkan kini hadir dalam satu solusi! Baru! Animate Upgrade+ New Bright Serum Skin Tint 3 in 1 Skin Upgrade base makeup yang merawat dan minim oksidasi! Dengan Niacinamide dan SPF 30+ PA++++ kulit tetap cerah Terproteksi Sinar UV Ringan, skin like finish 4 Shade untuk Tampilan Flawless Natural Ivory Natural Warm Deep dengan empat shade yang menyatu sempurna untuk menemani segala aktivitasmu! Animate Upgrade+ New Bright Serum Skin Tint Care Your Skin Perfect Your Look Protect Your Glow ANIMATE BY YUNNA MERCIER UPGRADE+

Transcript

Semua yang kamu butuhkan kini hadir dalam satu solusi! Baru! Animate Upgrade+ New Bright Serum Skin Tint 3 in 1 Skin Upgrade base makeup yang merawat dan minim oksidasi! Dengan Niacinamide dan SPF 30+ PA++++ kulit tetap cerah Terproteksi Sinar UV Ringan, skin like finish 4 Shade untuk Tampilan Flawless Natural Ivory Natural Warm Deep dengan empat shade yang menyatu sempurna untuk menemani segala aktivitasmu! Animate Upgrade+ New Bright Serum Skin Tint Care Your Skin Perfect Your Look Protect Your Glow