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133Silent UGCOther hook
Hook
My new mug for work ☕️😂
@whatthemug1
1.8K followers · usually 1.3K views a post
Views
173.5K
Likes
1.8K
Comments
43
Shares
2.2K
Why it worked
The humor and relatability of the mug's message, combined with the satisfying reveal, likely resonated with viewers, driving engagement and shares.
Summary
The video reveals a novelty mug with "what" on the outside and "the fuck" on the inside, implying it's for use at work. The creator peels off a sticker to reveal the text on the mug.
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Transcript, structure and on-screen text
5 beats and 3 lines of on-screen text — the parts you need to write your own version.
Original caption
Grab yours link in bio ☕️#coffee #mugs #boss #work #coffeemug
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