DON'T let a dog mom see these..

@launchpaw5

1.9K followers · usually 926 views a post

Views

410.4K

Likes

8.7K

Comments

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Shares

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SoundTikTok sound · Who Let The Dogs Out - Original

Promoted product

LaunchPaw dog hatslaunchpaw.net

Launch Paw

2 videos

Why it worked

The video leverages the "cute dog" factor and relatable "dog mom" humor to create shareable content. The novelty hats add a quirky and visually appealing element, while the direct call to action encourages engagement.

Summary

The video showcases a variety of novelty hats designed for dogs, presented in a retail setting and then worn by different dogs. The creator encourages viewers to comment "HAT" if they need these items, implying a call to action for purchase.

Structure

1Woman reacts to seeing dog hats in a store
2Pan across different styles of dog hats
3Dachshund wearing a hat
4French Bulldog wearing a hat

Original caption

Everydog mom needs thse 🐾🐶 #fyp #doglover #furbaby

More from @launchpaw5

Product placement

PetSmart: APPEARS - a store name visible in the background. Removing it would not change what happens in the video. Dog Mom shirt: APPEARS - a shirt worn by the creator. Removing it would not change what happens in the video. LaunchPaw: ACTS - the creator's bio link leads to the LaunchPaw website where these dog hats are sold. Removing it would change what happens in the video as it's the destination for purchase.