Why it worked
The video likely worked due to its relatable and humorous take on a common skincare routine, using an unexpected product (Desitin, typically for diaper rash) for a facial application. This unexpectedness, combined with the "millennial" framing, creates a sense of shared experience and lightheartedness that resonates with viewers.
Summary
The video shows a person applying a white cream, identified as Desitin and containing zinc oxide, to their face as part of a nighttime skincare routine. The on-screen text humorously states they are just a millennial getting ready for bed.