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37.3OtherDirect Question hookLifestyle
Hook
What happens when oil & foundation get on your lashes? 👀
@tdancelash
234.5K followers · usually 6.1K views a post
Views
121.3K
Likes
497
Comments
1
Shares
7
View velocity
+187 views over 8.8d · ~21/day · 7 observations
Why it worked
The video uses a visually engaging, experiment-style format to demonstrate a beauty hack, which is highly shareable and relatable to the target audience interested in eyelash extensions.
Summary
The video demonstrates a process of applying oil and foundation to eyelash extensions, followed by cleaning them with a lash cleanser and blow-drying. The goal is to show how to keep lashes clean for a fresh look.
Structure
- 1Applying oil to lashes
- 2Applying foundation to lashes
- 3Cleaning lashes with cleanser
- 4
Original caption
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