What's up guys?

@nexxelectric

9.3K followers · usually 6.0K views a post

Views

102.5K

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6.2K

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SoundTikTok sound · original sound - nexxelectric

Promoted product

Nexx Electrical Servicenexxelectricalservice.com

Licensed electricians in Signal Hill, CA offering EV charger installation, panel upgrades, and emergency electrical repair. Call Nexx Electrical Service today.

5 videos

Why it worked

The video humanizes the business by showcasing the family behind it, emphasizing relatable values like family and community, which resonates with viewers and builds trust.

Summary

The video features the founders of Nexx Electrical Service, a family-owned business. The female co-founder explains her integral role in the business, from handling calls to content creation, highlighting the family values and community focus that drive the company.

Structure

1Introduction of the family and business
2The female co-founder's role in the business
3The family values and community focus

Original caption

Family owned. Faith-driven. Built on trust. #electricians #contractor #businessowner #business #familyowned

More from @nexxelectric

Product placement

Nexx Electrical Service (ACTS) - provides electrical services. Removing it would change what happens in the video. The van is branded with the company name and services offered. The website and phone number are also visible. The company name is spoken and shown on screen multiple times.

On-screen text

guys? with here boss. This is my fiancée. most call she's answering. do much videos. not my idea. idea. behind creative her. munchkin Yeah, ahead. We have home. along when he had starting business, and do you these titles. became the SVR, the creator everything, honestly, joining becoming has what is about. than electrical basically values a family. our We love quality love giving people. this business a lot he's about bring super to be and a chapter I couldn't myself. the operation. family main we value, team. foremost care take your essentially flourish. first, else

Transcript

What's up guys? It's Emilio with Nexx and I'm here with the real boss. This is Kiki, this is my fiancée. She's the one that most likely when you call our office, she's answering. But she just doesn't do that. She does much more. All the cool videos, those are not my idea. Those are her ideas. All the cool videos, the brains behind all the creative stuff is her. This little munchkin, yeah, is the historian. Go ahead. Go ahead. We have the firstborn at home. I came along the business when he had starting the business, and do you do these titles? I became the manager, the SVR, the creator, everything, honestly, joining becoming a part of this has shown me what Nexx Electric is about. It's a lot more than just electrical, basically our values as a family. We love serving our community. We love providing quality work. We love giving back to our people. So this business has shown me a lot about what he's about, what he wants to bring to our family. I'm super happy to be a part of this journey and a part of this chapter of his life. I couldn't have said it better myself. The operation. Family is the operation. We value family a lot. It's our main priority. We value, team. That's first and foremost, what we want to take care of the most. Because if you take care of your team, you take care of your family, essentially your business will flourish. You put God first, and I think everything else will come.