POV: Ordering food from a stranger on Instagram

@flycrunch

108.4K followers · usually 14.0K views a post

Views

99.6K

Likes

11.0K

Comments

178

Shares

639

SoundTikTok sound · New Home

View velocity

+72.1K views over 41.6d · ~1.7K/day · 5 observations

Promoted product

Madi's Mealsqurio.business

QurioWeb

Why it worked

The video taps into the relatable experience of ordering food from social media and the curiosity surrounding homemade meals from unknown vendors. The positive review and clear display of the business's Instagram profile make it easy for viewers to follow up.

Summary

The creator orders homemade meals from a stranger on Instagram, Madi's Meals, and receives the food at their doorstep. They then taste the beef lasagna and garlic bread, finding them to be delicious.

Structure

1Ordering food from a stranger on Instagram
2Receiving the food delivery
3Tasting the lasagna and garlic bread
4Reviewing the food and recommending the business

Product placement

Instagram: (a) it ACTS - it is the platform where the transaction is initiated and the seller's profile is displayed. Removing it would change the context of the video. (b) it merely APPEARS - the Instagram logo is visible on the profile page. Removing it would not change what happens in the video. Sunkist: (a) it ACTS - it is a beverage that is consumed. Removing it would not change what happens in the video. Madi's Meals: (a) it ACTS - it is the food business being ordered from and reviewed. The seller delivers the food. Removing it would change the entire premise of the video. The profile page for Madi's Meals is shown, displaying "Affordable, hearty, home cooked meals made weekly" and "Wide delivery area - $5". The URL "qurio.business/iNUgBo871zBQ" is displayed.

Original caption

POV: ordering food from a stranger on Instagram #rhodeisland #newengland #homemadefood #pov #Foodie

More from @flycrunch

Call to action

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On-screen text

POV: Ordering food from a stranger on Instagram

Transcript

HI HOW ARE YOU I'm good how are you I'm good I had to come to the side I'm good And then this This is your Play with the garlic bread and then this Like another mini play of lasagna Thank you I really appreciate it I hope you enjoy thank you Rain and stuff Literally just started Like a couple months ago I just haven't been really active with it but I'm trying to get out more Yeah yeah yeah I want to own a food truck eventually Also I just Love the joy that I bring to people especially for people Who don't really Cook for them Like I cook for my neighbor down the street Sally all the time I just love doing it Thank you I appreciate it Damn this thing's heavy Let's see how it looks This looks really good So I got beef lasagna And garlic bread Ooh Oh my gosh That looks so freaking Good Damn look at all that meat This is actually really good And then with the garlic bread Those are so good Yo if you guys are in Rhode Island and looking for some homemade meals Y'all should definitely hit her up She also delivers