Why it worked
The video effectively uses a "get ready with me" format, which is popular on TikTok, to showcase multiple beauty products in a natural and relatable way. The creator's engaging demonstration and the variety of products used likely appealed to a broad audience interested in makeup and beauty routines.
Summary
The creator demonstrates a makeup routine using various Vult and Mariana Saad by Océane products, including sunscreen, concealer, mascara, lipstick, and setting spray. The video showcases the application of each product to achieve a finished makeup look.