You're Showering WRONG

@stylekorean_official

528.0K followers · usually 5.5K views a post

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21.2K

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424

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SoundTikTok sound · original sound - stylekorean_official

Promoted product

Laundryou Soft Body Red Glove

Why it worked

The video taps into a common behavior (showering) and presents a novel, culturally-specific solution (Korean spa gloves) that promises a desirable outcome (silky smooth skin), making it relatable and aspirational.

Summary

The video demonstrates the incorrect way to shower and introduces Korean spa exfoliation gloves as a better alternative. It shows the gloves being used to exfoliate different body parts, resulting in silky smooth skin.

Structure

1Showing incorrect showering technique
2Introducing Korean spa exfoliation gloves
3Demonstrating glove use on various body parts
4Highlighting the 'silky smooth' result
5Asking viewers if they would try it

Original caption

You’re showering WRONG… 👀🫧 Koreans have been doing THIS in the shower forever 🇰🇷✨ The Laundryou Soft Body Red Glove is a soft exfoliating glove that gently removes dead skin cells without harsh scrubbing, leaving your skin feeling sooo silky smooth 😍 Just wet your skin, lather it up and focus on rough areas like your elbows & heels. 2x a week = smoothest skin ✨ Korean body care might be just as good as Korean skincare… 👀 Would you try this Korean shower hack? 🇰🇷🫧 @laundryou #laundryou #koreanbodycare #kbeauty #koreanskincare #bodycare

More from @stylekorean_official

Product placement

Laundryou Soft Body Red Glove: it ACTS - it is used to exfoliate the skin, leaving it feeling smooth. Removing it would change what happens in the video. STYLEKOREAN: it APPEARS - it is the creator's handle and name. Removing it would not change what happens in the video.