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32.7Talking HeadContrarian hookLifestyle
Hook
focus on the lips ❌
@whatislada
158.9K followers · usually 48.4K views a post
Views
1.5M
Likes
231.4K
Comments
381
Shares
4.2K
Why it worked
The video uses a common makeup tutorial format with a clear visual demonstration and text overlays that guide the viewer's attention, making it easily digestible and relatable for the target audience.
Summary
The video shows a woman applying lipstick and then looking at the camera. On-screen text prompts the viewer to focus on the lips, then changes to focus on the eyes.
Structure
- 1Woman applies red lipstick
- 2Text prompts to focus on lips
- 3Woman looks at camera
- 4Text changes to focus on eyes
On-screen text
focus on the lips ❌
focus on the eyes ✓
Original caption
focus on the lips or eyes? 💋👀 #makeuptutorial #makeup #eyemakeup #lipmakeup
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