setting up my Filofax

@vixen.ruse

15.5K followers · usually 1.2K views a post

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41.2K

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SoundTikTok sound · The Lamp Is Low

Promoted product

Filofax

The Official Filofax Online Store, Shop Personal Organisers, Organiser Diary Refills and Paper & Accessories for your personal organiser. Free UK Mainland Standard Delivery on Orders over £40.

Why it worked

The video taps into the popular aesthetic of journaling and planner setup, appealing to viewers interested in organization and personal expression through ASMR-style content.

Summary

The video shows a person setting up their Filofax planner, organizing various inserts, photos, and decorative elements. The process involves unboxing supplies, punching holes, and carefully placing items into the planner.

Structure

1Unboxing and preparing planner supplies
2Organizing monthly inserts
3Adding personal photos and decorative elements
4Punching holes in inserts
5

Original caption

let’s just say I’ve been allll over the planner/stationary/journaling side of social media✨🕯️📔✍🏻 @scotchbrand @Amazon Home @Elmer's US #stationaryaesthetic #filofaxsetup #dupe #crocleatherplanner #journaltok

Finalizing the planner setup

Product placement

Filofax (a brand of personal organizers, it ACTS as the central item being set up and organized, removing it would change what happens in the video) Scotch (a brand of adhesive products, it APPEARS as a roll of tape used in the video, removing it would not change what happens in the video) Amazon Home (a brand of home goods, it APPEARS as a tag on a product, removing it would not change what happens in the video) Elmer's US (a brand of glue sticks, it APPEARS as a glue stick used in the video, removing it would not change what happens in the video) VIXEN ROSE (a brand name, it APPEARS as a label on a product, removing it would not change what happens in the video)

On-screen text

setting up my Filofax osmr editio FOX