Why it worked
This post likely performed well due to its relatable "what I wore to work" format, appealing to viewers interested in fashion and outfit inspiration. The creator's aesthetic and the aspirational brand "Aritzia" also contribute to its shareability.
Summary
The creator showcases five different outfits they wore while working at Aritzia over the weekend. The photos display various combinations of tops, bottoms, and shoes, highlighting different styles and aesthetics.
Structure
- 1Introduction slide with text overlay
- 2Outfit 1: Beige top with jeans
- 3Outfit 2: Black vest and skirt with boots
- 4Outfit 3: Brown wrap top with cargo pants
- 5Outfit 4: Black halter top with capri pants
- 6Outfit 5: Beige top with baggy jeans
Product placement
Aritzia: APPEARS - The brand name is displayed on screen and the creator is wearing clothes from Aritzia. Removing it would not change what happens in the video.
On-screen text
What
I
wore
working
at
Aritzia
this
weekend