Why it worked
The video uses a popular "haul" format with visually appealing clothing and a clear discount code, appealing to viewers interested in fashion and saving money. The creator's engaging presentation and the use of trending sounds likely contributed to its reach.
Summary
The creator showcases several clothing items from Gina Tricot, including jeans, a pink top, and a green jacket. She promotes a discount code "SIIRI15" offering 15% off for a limited time.