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The video likely worked due to its surprising and humorous visual effect, which is common for viral content on platforms like TikTok. The use of a relatable prank scenario (cutting hair) combined with a digital filter creates an engaging and shareable piece of content.

A woman demonstrates a filter that appears to cut her hair. She uses scissors to simulate cutting her hair, then sprays her hair and shakes her head, revealing a bob haircut. The video is a demonstration of a filter effect.