back to school

The video taps into the popular trend of 'squishy' toys and 'back to school' shopping, appealing to a young audience. The visual appeal of the colorful and varied squishies, combined with the relatable activity of shopping, likely drove engagement.

The video shows a person shopping for various squishy toys at a store called LEKIA. The person picks up several different types of squishies, including pineapple, strawberry, and glittery gel-filled toys, and places them in a red shopping basket. The video ends with a call to action asking viewers to comment if they want an unboxing video.

LEKIA: (a) it APPEARS - a corner watermark, a channel or studio logo, an end card, a credit, a name on clothing, a repost stamp. Removing it would not change what happens in the video. SoftMart: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Squeeeez Strawberry: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Maltose hand Bag: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. BUN: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. CUBE SQUEEZE: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. JELLY HOPS: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. SQUISH STRETCH: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. SQUEEZ BALL: (a) it ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video.