Promoted product
business casual outfits
Why it worked
The video effectively uses a popular 'outfit of the day' format with clear on-screen text and a relatable 'business casual' theme, appealing to viewers seeking workwear inspiration.
Summary
The creator showcases a business casual office outfit, featuring grey trousers, a black blouse, a tote bag, and snakeskin heels. The outfit is described as clean, professional, chic, comfortable, and cute, with all items linked in their ShopMy.
Structure
- 1Showcase outfit
- 2Pose and show details
- 3Transition and pose
- 4Blow kiss and wave
Product placement
EXPRESS editor flare pants: ACTS - worn by the creator, part of the outfit being showcased. Removing them would change the outfit. SHEIN US blouse: ACTS - worn by the creator, part of the outfit being showcased. Removing it would change the outfit. kate spade new york work tote: ACTS - carried by the creator, part of the outfit being showcased. Removing it would change the outfit. Gap snakeskin kitten heels: ACTS - worn by the creator, part of the outfit being showcased. Removing them would change the outfit. ShopMy: APPEARS - a platform mentioned as the place to find the linked items. Removing it would not change the outfit itself, but would remove the direct link to purchase.
Call to action
linked in my ShopMy