Post by @reputaproo

Netflix didn’t just buy attention. They built something people couldn’t ignore. Instead of using a normal billboard, they turned it into a live experience with a real person living inside it for three days. That is the difference between advertising and attention engineering. Most brands show people a message. Smart brands create a moment people want to film, share, and talk about. This is why experiential marketing works so well. It does not feel like an ad. It feels like something happening in real life. Cr: @dj_sasha_zimin @n8ey Brand: Netflix, the last house What do you think about this campaign? Save this video and follow @reputapro for more business, AI, and marketing ideas. #marketing #advertising #business #branding #experientialmarketing