Why it worked
The video leverages a relatable "new job" narrative and a direct plea for engagement (follows) to encourage viewer participation and boost the visibility of the small business's new content.
Summary
The creator announces they have been hired as a social media manager for a small business and asks viewers to follow their new Instagram reel and TikTok content to make a good impression.
Structure
- 1Announces new job as social media manager
- 2Mentions first Instagram reel and TikTok are launching
- 3Asks for follows to impress the business
On-screen text
Guys the small business I
work for just hired me as
their social media
manager. Their first
Instagram reel and
TikTok goes out today,
please follow so they
think I'm doing good.