Lidl dupes you need to know about 💎💎💎

@dupediary_

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SoundTikTok sound · Sunflower - Spider-Man: Into the Spider-Verse

Promoted product

Suddenly

Why it worked

The video leverages the high-interest 'dupe' trend, providing immediate value by showing viewers how to save money on luxury-smelling products at an accessible retailer.

Summary

The video showcases a series of affordable perfumes from the brand Suddenly, sold at Lidl, which are presented as dupes for luxury fragrances from brands like YSL, Chloé, and Chanel. The creator holds up each Suddenly fragrance next to its luxury counterpart to highlight the similarity.

Structure

1Introduction of Lidl perfume dupes
2Comparison of Suddenly Rebile to YSL perfume
3Comparison of Suddenly Chalizu to Chloé perfume
4Comparison of Suddenly Femelle to luxury perfume
5Comparison of Suddenly Madame Glamour to Chanel perfume

Product placement

Original caption

Lidl dupes you need to know about 💎💎💎 #lidldupe #dupeparfum #affordableluxury #ireland #fyp

More from @dupediary_

More breakout videos from this creator.

Lidl (a supermarket chain) appears as the location where the products are found; removing it would change the context of the video. Suddenly (a fragrance brand) acts as the primary product being demonstrated as a budget-friendly alternative to luxury perfumes. YSL (Yves Saint Laurent), Chloé, and Chanel appear as the luxury brands being compared; they are used to establish the value proposition of the Suddenly fragrances. Removing the luxury brands would change the video's premise of comparing dupes.