@hoardthehobbies — 103x breakout selling Stationery Lover's Haul-It-All Bag | Overshot

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Hook

Round 2: Ya'll are as obsessed as I am!

@hoardthehobbies

12.0K followers · usually 1.3K views a post

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132.5K

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2.3K

Comments

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SoundTikTok sound · Background music for talk content. Mature city pop.(1695286)

Promoted product

Stationery Lover's Haul-It-All Baghoardthehobbies.com

@hoardthehobbies: Hobby Hoarder Must-Haves, Hobby Hoarder's Amazon Page - Mid-Size Looks I Love!.

Why it worked

The video taps into the popular 'stationery lover' niche by showcasing a highly organized and aesthetically pleasing bag, appealing to viewers who value both functionality and the joy of collecting and storing craft supplies.

Summary

The creator showcases their "Stationery Lover's Haul-It-All Bag" from Beta Club, highlighting its size and organizational features. They demonstrate how the bag can hold a variety of stationery items, including markers, pens, journals, and washi tape, emphasizing its practicality and capacity.

Structure

1Introduction and renaming the bag
2Showcasing the bag's exterior and size
3Demonstrating the interior organization and various compartments
4

Original caption

Y’all were as FERAL for this bag as I am, and at this point, I think we’ve officially rebranded the toiletry bag. She is no longer a toiletry bag. ✨ Meet the Stationery Lover’s Haul-It-All Bag. ✨ Yeah. I renamed her. It’s official. 😂 Y’all loved her so much that I figured it was time for the FULL tour. Every single thing you see in this video has actually been living in this bag, and I have carried and used her every single day since I got her. We are attached at the hip. Need a pen? She’s got it. Scissors? Obviously. Stickers? Please. Some random stationery item I forgot I even owned but suddenly desperately need? SHE KNOWS. She’s basically my tiny traveling stationery office manager, and frankly, she’s doing an excellent job. For everyone who keeps asking, she’s the BAGSMART Dusty Pink, Extra Large. Is she big? Yes. Is she cute? ALSO YES. Does she haul an absolutely unreasonable amount of stationery around for me? That is literally her job 📓✒️ Now come look inside my emotional support stationery bag. 😂 #stationeryaddict #cutestationery #stationeryfinds #besttiktokshopfinds #journalwithme

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Transcript

Round 2: Ya'll are as obsessed as I am! Did we just rebranded the toiletry bag? I think we did. She is no longer a toiletry bag. Meet the Stationery Lover's Haul-It-All Bag. Yeah. I renamed her. It's official. Unofficially. So we're gonna do a really nice tour. I'm showing you all of the front and the back. Look how big she is. So just for reference, this is the extra large. She's a big girl!!! She's a chubby girl. But she is perfection. She's not too big, not too small. I am in love. If you want to know the truth, I did order a second one. In the like, regular size. Just so I could compare. But yeah, let's walk through her. So I love the fact that when you unzip it, it like, holds itself up. I love that. I did put these like acrylic little cups inside. Because I like to have everything kind of tucked away and organized. This holds the height of a Tombow marker. It's got my Twisbees in it. I have some Field Notes. I have a Nala and sticker printer. I have a small A5 journal. I have the Zig glue sticks. I have a plethora of pens. I have my Hobonichi weeks. I have my Hobonichi weeks template. Yeah, this is like the little acrylic thing, my glasses. I have glasses cleaner. This holds everything and anything I could possibly want to take with me. I will tell you, I'll put a picture at the end. This absolutely holds my A5 Hobonichi A-back. So it holds that fine. It fits in there perfectly. I have everything stuffed in this little pouch. There's a ton of washi tape in here. There's some lotion. There's some correction tape. Guys, I'm not kidding. Everything is in this thing. I want to say, I know it's fun to be a part of the cool kids club and have these super popular bags. But for a fraction of the price, this bag is so good. I love it. I am not even kidding. Best purchase. Between this, the Leen sticker printer, and my bag smart bags. I feel like I am crushing this TikTok shop game. I mean it. I would buy them over and over again. I don't know. All I got. Have fun.